Showing posts with label Internet Marketing. Show all posts
Showing posts with label Internet Marketing. Show all posts

Tuesday, December 7, 2010

Internet Business | Set Your Expectations

You have started an Internet business, and you are not progressing as you expected when you started out.


As in any business venture, it takes a strong foundation and time to build momentum for your Internet business. It is very important to set your expectations, your goals, etc. realistically. While it is possible to have a very successful business in a short amount of time, you need to know that the foundation is where you want to work on very hard and make it reliable enough, so you can build the different levels of your business on it. It happens too often that business owners set very high expectations in the biginning, and face unnecessary discouragement way too early.


Do not try to get ahead of yourself. The Internet Marketing gurus started at the preliminary stages too, and went through all the stages you are going through, and today they are the gurus or the leaders.


It is well worth mentioning that your success is guaranteed if you are doing things according to a system that works, and produces the kind of results you desire to have. When it comes to Internet business, there are millions of business models on the Internet. They are not necessarily good or bad in themselves, and the fact that they exist, implies that they work, at least for those who are getting results through those systems. But the important point here is that you need to find the system that resonates with you, and your core values, while being flexible with your approach at the same time. Being an entrepreneur means that you need be as flexible as your circumstances demand, but remember that you cannot go against your core values.


Not being comfortable with selling is one thing, but not being comfortable selling a particular product or service is another. You need to understand that selling is a skill that you can learn, and get better and better at as you do it more, but you cannot ever be successful in selling something you do not believe in at a very deep level.


Another important point on setting your expectations is that everyone learns at their own pace. You know yourself well, and you know your own comfort zone. You need to constantly keep pushing slightly out of your comfort zone, live there for a while until you get comfortable there, and keep pushing out again. The degree to which you keep pushing out of your cofort zone on a day-to-day basis determines whether your progress is going to be maintained at a steady and sustainable rate, or you are going to wear yourself out, and eventually quit.


Have calculated patience with your business, set your expectations realistically, be savvy, work on your mindset, and you will definitely be successful in your Internet business. Good luck!

Monday, December 6, 2010

How to Get Your Message Across to Any Personality Type

Here is how you get your message across to any personality type by answering 4 simple questions.


It is based on David Kolb's work, and it is called Experiential, Experience-based learning. You can read about it online.


This is all based on how we learn:




  • You have a concrete experience.

  • You observe and reflect on that experience.

  • You form abstract concepts based on your thinking about the experience (create pictures in your mind)

  • You test those new concepts you formed.


Let me give you an example.


Imagine you had a near death experience. For example you were driving around a sharp curve, and you almost crashed.


You would probably reflect on your concrete experience, and form images in your mind based on that. You would probably say to yourself, "Wow, that was close! Also you would probably form images of yourself crashed or very badly hurt. And then you might say to yourself, "Maybe, I ought to slow down on that curve.." That's how we observe and reflect on our experiences.


The next time you drove down that road, you would slow down when you came to that curve. This way we test the new concept we formed.


This is how children and adults learn, and that is why it is very important to be allowed to make mistakes. We cannot learn if we do not make mistakes and learn from them.


There are four different personality types, and each of them learn differently. So in order to get and keep their attention, you need to speak to their style and their values. Here are the four personality types, and this is in order of their attention span, so you have to speak to the ones that have the least attention span followed by those who are more likely to pay attention.




  • Sales--These are the least attentive. They are persuaders and motivators, and about 25% of your audience is made up of them.

  • Scholastics-- Scholastics focus on objectives and outcomes. About 18% of your audience is made up of scholastics.

  • Technicals-- These are the geeks. They focus of operations and processes. About 25% of your audience is made up of Technicals.

  • Advocates / Marketers-- Those are creative, and they focus of opportunities. About 20% of your audience is made up of advocates / marketers.


Each of the groups discussed above have filters for learning, and those are the questions they ask for learning. So your answers to those questions get them to test their concepts, and take action.


Here are the four questions:




  • The Sales people ask, "Why?"

  • The Scholastics ask, "What for?"

  • The Technicals ask, "How?"

  • The Advocates / Marketers ask, "Now, what if?"


Now, let's say your message is, "Buy my product..."


The Sales category will ask, "Why should I buy your product?"


You should answer this question with benefits. For example, you say, "This product will bring you happiness, make you more attractive, save time, make life easier, save or earn money, etc."


The Scholastic category will ask, "What purpose should I buy this product for?"


You should answer this question with practical results. For example you say, "This product will accomplish these things for you, or do them better, faster, cheaper, etc."


The Technical category will ask, "How does this product work?"


You need to answer this question with processes or systems. For example you show them a demonstration, and say, "Here is how this product works and produces results."


The Advocate / Marketer category will ask, "What if I use this product to....?"


You should answer this question by suggesting how you could use the product in ways other than the obvious. For example you say, "Here is how you can make this camera to shoot videos, and make money."


Now, you need to cover these points in this order in your message to have the maximum effectiveness:




  • Why you should buy this product, how it will benefit you personally.

  • What this product will do, what it will practically accomplish.

  • How this product does what it does.

  • What or all of the creative things you can do with this product.


That's it. This how you can get your message across to any personality type by answering the four simple questions. Doing this will enable you to build rapport with your prospects, so the next thing they do is what you want them to do. Thanks for your attention.


Sunday, December 5, 2010

How To Start an Online Business in India

This video tells you about my story, and how you can start an online business in India or anywhere else in the world. This business can be managed from anywhere in the world.

Having an online business needs time in the beginning but that is what you will have ten-fold once your business takes off. To take advantage of this business you can go to:

http://marketingeducationwithjohn.com/





Go to the link below, enter your contact information, and I'll see you on the other side. Good luck!

http://marketingeducationwithjohn.com/

Selling | Desire For Gain | Fear Of Loss

There are primarily two fundamental factors controlling your prospect's buying decision: desire for gain and fear of loss.


When people want to make a buying decision, they need to decide that they will be better off as a result of buying or using your product or service, than being worse off. And it is up to you to help them make that decision through your presentation.


Selling, desire for gain, and fear of loss are three concepts that are interrelated, and the nature of the relationship between them in every specific case determines whether you are going to make the sale or not.


Desire for gain simply represents the things that we expect to gain as a result of making the buying decision. We all want to be admired, liked, respected, successful, and healthy. We all want prestige, recognition, social status, power, influence, and popularity. We all want comfort security, companionship, knowledge, security, and self-actualization. We all want to feel that we are growing toward our full potential. The more of these we can obtain as a result of buying some product or service, the more likely we will be to make the buying decision.


Fear of loss simply represents the things that we expect to gain as few as as possible as a result of buying some product or service. You can think of those simply as the opposite of the examples given above. For example when we buy something, we want everyone admiring us for what we bought, and we never want anybody telling us that we made a bad decision. We never want to part with our money to gain something that will give us none or only a few of the things that we like.


The relationship between the fear of loss and desire for gain in the case of every specific transaction, and every specific person determines whether or not the person is going to make the buying decision.


When you do a sales presentation, if the person says that, "Let me talk it over to someone." or, "I'm not sure.", what they are saying is that, "You have not aroused my desire to own or enjoy the benefits of your product to the point that you have overcome my fear of loss, or making a mistake." or "You have not given me enough value reasons to cause me to make the buying decision. My fear of loss is still greater than my desire for gain, and it is up to you to put more on that scale to add more to my desire for gain, and to take away from my fear of loss."


So if you want to make the sale, you should always talk to your prospect in terms of what they want, not in terms of your product. You should analyze the person, and understand what is important to them, and then point out to the characteristics of your product that interest them in particular. Or if you have a good knowledge of your product, you could remind them that it could also be used to fulfill such and such needs that are by the way important to you.


A digital camera is usually used for taking pictures by most people. If you, as a salesperson, were talking to an ordinary consumer, and you want to convince them that they should buy the camera, you could talk about for example, the picture quality, or the number of pictures they could take before they had to recharge the battery, etc. But if you were selling the very same camera to an entrepreneur, those reasons might be interesting to them, but not enough. You could then include the fact that they could use the camera as a video camera as well, shoot videos, upload them to the Internet, and ultimately make money. In any case, the camera does not change, but you need to change your presentation so you can make the sales. In short, you need to discover the reasons that are interesting and important to them, and then structure your presentation around those specific reasons. Moreover you have to make sure that your presentation manages to remind them that desire for gain is dominant over fear of loss so they can easily make the buy decision. Thank you for your attention.

Saturday, December 4, 2010

Psychology of Selling - Why People Buy

Since you are reading this article, I assume either you are in sales, or you are planning to. In any case, read on. There is something for you here.


It is very important to understand why people buy, and make those reasons, which by the may not interest you at all as the salesperson, the point of your presentation.


People buy for their own reasons, not for yours. The mistake that many amateur salespeople make is that they keep asking their prospects to buy from them for their own reasons, and no wonder it does not work most of the time. This is very important especially when it comes to psychology of selling, and why people buy.


When you want to understand why someone would buy your product, you need to go through some process called need analysis. Need analysis is the process you go through to understand what your prospect's reasons for buying your product or service are, or how they they would benefit from buying your product or service. In order to do that, you need to talk to your prospect long enough to understand their personal reasons, and of course be a very good listener. If you give people a chance to talk, they will definitely tell you what their reasons are, and then you can structure your presentation around their reasons. In fact people love to talk about themselves and what they like. When you as a salesperson listen closely to them, and pay attention to what they have to say, they will see you as a professional, and they conclude that you care for them. And that alone would buy you the sales.


Once you truly understand the psychology of selling, and why people buy, it is very easy to sell anything to any personality type. Selling, more than anything else is all about people's psychology, and bonding with them on a human level, other than the technology that is available to you for your presentation, or even the nature of your product or service. People can understand when you really care for them, and are honest with them. If you have a good knowledge of your own product, you can easily understand if your prospect is going to benefit from using your product based on your need analysis. If then you tell them the truth to the best of your knowledge, and do not just try to push your product on them, you will own their trust, and that is much more valuable than making a single sale and lose your customer for the rest of your sales life.


It is very important to understand that if you focus of selling, you cannot sell, but if you focus on serving, your customer will thank you by buying your product or service, and you will have made the sale. Thank you for your attention.

Monday, November 29, 2010

Best Online Bussiness Opportunity In India

You're here probably because:

  • You already have a good job, and it pays well, but you cannot spend much time with your family, probably because you have to work at night, or you have to spend long hours at work so you can pay for your obligations, and so there is not much time left.

  • You have been switching back and forth to different jobs, but you cannot find what you want, or you are not a job type of person at all.

  • You have been working jobs for quite a long time now, you have experienced the game enough, and now, you are tired of the rate race.

  • You have always had dreams, but never thought you could realize them, and now you think it is time you start living you own dreams.

Whatever your reason, read on. We have a solution for you.

If you study the search results on Google, you will find out that millions of people are searching for phrases like, "best online business opportunity in India" There are many kinds of jobs online available to the residents of India. As you probably have searched for "best online business opportunity in India", or some variation of that, you do understand that this article describes a business, and not a job.

Things were much simpler before 2008, and the whole global recession story. Once it started, our lives changed considerably, and they are not going to be the same never again. Now, we have to change. Now, we have to change our ways, educate ourselves, and try new things.

Entrepreneurship is one the most awarding careers in the world. It has always been. Not many people become entrepreneurs. Their mindset does not support that kind of behavior. You see, whatever you want to do in your life has to be supported or approved of by your mindset, or you cannot get yourself to do it. It is very simple, and it applies to every area of your life. So if you want to make any changes to any aspects of your life, and you want to follow through, you need to start from your mind, and once you are done with your mindset, the change happens automatically in your life. You first need to work on the inner change though. This is where fully 93% of our community have problems, otherwise they all were millionaires.

We are a group of successful entrepreneurs, and we are doing great in spite of the global recession. We have a system that is well capable of showing people how to become wealthy, and not only rich. You do realize that being rich is far different from being wealthy, and they can in no way be compared to each other. Applicants join our community, learn online marketing from those who have already created phenomenal results, build up their own successful businesses online, and go on to helping others create the same success story for themselves.

We are not a special group of people, or aliens. What we do is simple. There are already thousands of opportunities around you that you might never have even thought about. The Internet is full of opportunities too, and it is simple to take advantage of them. You just need to be aware of them, and know how to go about them. That is what we show our members, and they are doing great.

Think about it.

Wouldn't it be great if you could live wherever you wanted, work whenever and from wherever you wanted?

Wouldn't it be great if you could write your own paychecks using the power of the Internet?

Wouldn't it be great if you were a member of a well-established group, that would educate you on a day-to-day basis, inform you about the latest income opportunities, and wealth creation methods that even Wall Street Consultants do not know about?

Wouldn't it be great if your whole business was all about self development, and helping others realize their own dreams?

We can do all of the above for you, or yet better to say, show you how you can do all of the above for yourself, and a lot more.

We are expanding our team in India, and this is basically a wake up call to all our friends to take advantage of this online business opportunity in India. You do not want to miss this. This could be one of the best business opportunities in India that could ever be proposed to you.

Here is what you can expect from us:

  • We will help you know yourself better, understand what you really want to do with your life, show you how you can accomplish your dream, and support you all along the way.

  • We will enable you to have access to the best online marketing education on the planet, and the most successful entrepreneurs that are creating fabulous results.

  • We will give you a fully developed and professional online marketing system, that walks you through a process of going from wherever you are right now, to being an expert an online marketing.

  • We will give you websites, autoresponders, merchant accounts, etc., and whatever more you need to have to be a successful online marketer.

To start your own journey, click this link, and you will be all set. You are going to be taken to a fully automated system, and you are going to be guided all throughout the way. If you wish to talk to us, you can go to http://meetjohnazh.com/contact-me. Wish you all the success, and thank you for your attention. Good luck!

Saturday, October 2, 2010

Building a Lot of Traffic to Your Web Site Through Free Classifieds

There are many ways you can promote your online business. In fact, if you do not engage in maybe every way possible to promote your business online, someone else will. Your goal as an entrepreneur is to try every legitimate way possible to let others know about your business opportunity, and invite them to it.
One of the ways you can promote your business online is "Free Classifieds" There are many websites that offer this service free of charge. They accept your advertisement or banner, and show it on their web site.
People can search for anything on the Internet through search engines. But they hardly can specify some criteria such as proximity, area, age, pricing, etc. They are given the freedom to search having any of the criteria above on classified directories.
Free ads provide a great method for building traffic to your web site. Moreover, in case of classifieds, the person who searches for information on the classified directory, and finds their way to your ad, is predisposed to buying your service or product, and so the hardest part of your job in selling is automatically done. You do not have to pitch them on your product. They have already decided that they need what you have advertised, and it is very likely that you will sell without much efforts on your part. Even if they are not really sure yet, they can find their way to your web site, or blog, and you will sell your product once they have known you better through the relationship you build through the services you offer as a part of your marketing strategy.
Writing ads is a very demanding craft and needs you to understand how the ad is sold and who you audience exactly is. If the ad is going to be sold based on the number of words you use, you probably want to avoid using words like "the", or "a" in you ad body. Also, if your audience is the better educated segment of the society, or the market, you want to use a proper version of the language, in a way that it is appealing to them. No matter who your audience, or what your pricing method is, you want to use as few words as you can, as long as the word scarcity does not create any confusion to the reader.
Most often than not, the reader reads the first few words of your ad, and if it grabs their attention based on what they are looking for, they keep on reading until they hit the point where they learn the ad is not about what they are looking for. So you want to start with the words that really grabs their attention, and then following that point, you want to engage the reader in a way that, they will not stop reading until they have reached the end of the ad. No matter how much attention you pay to the choice of your words, and how experienced you are at writing ads, there are many readers that realize the ad is not related to them, and switch to another one somewhere in between. You do not have to worry about this, since you have no control over it.
Okay, at this point, you know how to craft your ads. But how can you maximize your chances of your advertisement converting for you? Human beings are, to a great extent, influenced by their emotions. You want to use this aspect of being a human being, which is not a bad thing, and use it to your own advantage. As we mentioned earlier, the reader has already decided on what they are looking for, and most probably do not need to be reasoned with, specially considering the fact that you don't have much space to work with. But still, based on the psychology of the people looking for the business opportunity you present, you could use the words that would trigger those emotions, and then propose a solution to the problem in you ad body. This really works well, if you know what type of people you are targeting, and what their typical problems are. For instance, there are many people who are making a lot of money every year, but they are so busy, and do get to spend much time with their families. So if your business opportunity is say, Internet Marketing, which is basically a work from home type of job, you could introduce the problem of them not spending much time with their families in the beginning, and then present your business opportunity as a solution to their problem. Or some people do not like waking up early in the morning, or they would like to work according to their own schedule, etc. All these potential problems could contribute to your ads catering to specific groups of people.
I hope this article has been of value to you. Thank you for your attention.

Wednesday, September 8, 2010

Your Income Skyrockets If You Choose The Right Company

Have you ever thought of making money online at home? I am sure you have read those glamorous stories telling you how that person became all so popular online and started making a lot of money online. Companies tell you a lot about how glamorous that career is, and how easily you can make money “from the comfort of your home”
Nobody can tell you if a job is right for you or not unless you experience it for yourself. When I came across the concept of Internet Marketing or becoming an entrepreneur, it did not make any sense to me. I had never done it before, and it was a little bit scary. My sponsor told me a lot about it, although he did not give me a lot of information since he would have scared me off.
So, what factors would you consider before joining a company if you wanted to be an entrepreneur?
This is a very important question you should be able to answer before going about it. You see, making more money or having a better life, no matter how you define “better life” for yourself, does not depend much on what you do or where you work or even how much you work every day. Rather it depends on who you are as a person and the knowledge you have in that field. If you are the best person in the world, but you don’t know much about what you do, you can’t make enough money to even get you going. So the education the company you join gives you is so important as well as the kind of transformation the community you join causes you to undergo into a better person.
The practical education you get enables you to tap into your own resources and make use of them. Without a good, practical, and up to date education, you could not get anywhere. Although mindset is not a good thing to have in general according to psychologists, it is so important that you have the kind of mindset that actually helps you do whatever it is you want to do. It also raises your self-esteem and self-confidence, and causes you to see yourself in a completely new different way. It gives you vision into the future you want to have for yourself.
The transformation you undergo as a result of being a part of that community on the other hand makes you want to help others at least in your community, without expecting anything in return at all or at least right away from the person you have just helped out. The kind of mindset you get into is also the direct result of the community you are a part of. You won’t have the right mindset unless you get around the right people. No wonder we judge people by the kind of friends they have and socialize with on a regular basis.
So your income is in direct relationship with your knowledge, your mindset, and the community you are in touch with on a regular basis, and you would get all of them from the company you join.
So go do your research, and make an informed decision. I hope this article has been of some value to you. Please do inform me if you need any particular information regarding any specific aspect of this business. It is always my pleasure to help.