Building a Lot of Traffic to Your Web Site Through Free Classifieds

There are many ways you can promote your online business. In fact, if you do not engage in maybe every way possible to promote your business online, someone else will. Your goal as an entrepreneur is to try every legitimate way possible to let others know about your business opportunity, and invite them to it.
One of the ways you can promote your business online is "Free Classifieds" There are many websites that offer this service free of charge. They accept your advertisement or banner, and show it on their web site.
People can search for anything on the Internet through search engines. But they hardly can specify some criteria such as proximity, area, age, pricing, etc. They are given the freedom to search having any of the criteria above on classified directories.
Free ads provide a great method for building traffic to your web site. Moreover, in case of classifieds, the person who searches for information on the classified directory, and finds their way to your ad, is predisposed to buying your service or product, and so the hardest part of your job in selling is automatically done. You do not have to pitch them on your product. They have already decided that they need what you have advertised, and it is very likely that you will sell without much efforts on your part. Even if they are not really sure yet, they can find their way to your web site, or blog, and you will sell your product once they have known you better through the relationship you build through the services you offer as a part of your marketing strategy.
Writing ads is a very demanding craft and needs you to understand how the ad is sold and who you audience exactly is. If the ad is going to be sold based on the number of words you use, you probably want to avoid using words like "the", or "a" in you ad body. Also, if your audience is the better educated segment of the society, or the market, you want to use a proper version of the language, in a way that it is appealing to them. No matter who your audience, or what your pricing method is, you want to use as few words as you can, as long as the word scarcity does not create any confusion to the reader.
Most often than not, the reader reads the first few words of your ad, and if it grabs their attention based on what they are looking for, they keep on reading until they hit the point where they learn the ad is not about what they are looking for. So you want to start with the words that really grabs their attention, and then following that point, you want to engage the reader in a way that, they will not stop reading until they have reached the end of the ad. No matter how much attention you pay to the choice of your words, and how experienced you are at writing ads, there are many readers that realize the ad is not related to them, and switch to another one somewhere in between. You do not have to worry about this, since you have no control over it.
Okay, at this point, you know how to craft your ads. But how can you maximize your chances of your advertisement converting for you? Human beings are, to a great extent, influenced by their emotions. You want to use this aspect of being a human being, which is not a bad thing, and use it to your own advantage. As we mentioned earlier, the reader has already decided on what they are looking for, and most probably do not need to be reasoned with, specially considering the fact that you don't have much space to work with. But still, based on the psychology of the people looking for the business opportunity you present, you could use the words that would trigger those emotions, and then propose a solution to the problem in you ad body. This really works well, if you know what type of people you are targeting, and what their typical problems are. For instance, there are many people who are making a lot of money every year, but they are so busy, and do get to spend much time with their families. So if your business opportunity is say, Internet Marketing, which is basically a work from home type of job, you could introduce the problem of them not spending much time with their families in the beginning, and then present your business opportunity as a solution to their problem. Or some people do not like waking up early in the morning, or they would like to work according to their own schedule, etc. All these potential problems could contribute to your ads catering to specific groups of people.
I hope this article has been of value to you. Thank you for your attention.