Wednesday, September 1, 2010

Why most Article Marketer don't Thrive

Whatever your business is, you can promote it online by writing quality articles adding value to either those who are going to join your business, or those who are already doing that kind of business and need some more information about some aspect of it. Article marketing a powerful way to promote your business for free and only needs some time to work on them. You do not need to be an expert to start publishing your articles online. A basic knowledge of the language in which you are going to write the article and a good understanding of what you want to talk about to your audience would do. I would say, you current knowledge of whatever you do right now is enough to start publishing your own articles online.

Publishing your articles online could bridge the credibility gap between where you currently are in your business, and where you want to be sometime down the road in the future. What most people do is they go read some article related to their field of expertise, learn something from it, reword the same, and publish it as their own. This definitely would give them some popularity among their community, but the point is, the information was already there in the first place and such authors don’t add anything new to what they find online. We simply are bombarding our search engines with tons of information every day, but none of what we are publishing is new. We are just adding to the traffic, increasing the power consumption rate of the data centers around the world and polluting our own environment, where we are living now, and our children are going to be living some 20 years from now. Moreover, if you really think about it only 3% of the people who are hoping to earn some money online are actually earning, and the rest of them are simply wasting their time and adding to the whole chaos. The top three percent are actually those who are adding some value to what already is. They are not copying someone else’s work and publishing as their own. They may have heard of the saying, “No Pain, No Gain.”

So, it is really important to understand that writing articles and publishing them is not really about just copying someone’s ideas. When you have done your homework, really know something about what you want to talk about, and publish your authentic original ideas, you succeed.

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